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merino wool

advertising | discourses of race

Ethical clothing: Merino Ads

ByRebecca Cory October 30, 2009June 28, 2020

Is this ad racist? Or reproducing racist imagery? I saw this ad in fiber options the other day. The person I was with did not initially read the male body as black (or even not white), which I found shocking as it seems obviously racialized as not white to me. This led me to reflect…

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